Website Analytics Without the Technical Setup
Mixpanel is great for product analytics. Clickyard is built for website conversion optimization — no event instrumentation required.
When Mixpanel Isn't the Right Fit
Mixpanel excels at in-app product analytics. For website and landing page optimization, a different approach works better.
Quick Comparison
See how Mixpanel compares to Clickyard
| Feature | Mixpanel | Clickyard |
|---|---|---|
| Focus | In-app product analytics | Website conversion |
| Event setup | Manual instrumentation | Automatic tracking |
| Heatmaps | No | No |
| AI recommendations | Spark AI queries | Proactive fix lists |
| Mobile app support | Excellent | No |
| Free tier | 20M events/month | 10K sessions |
About Mixpanel
Mixpanel
Mixpanel is a product analytics platform focused on event tracking, user journeys, and retention analysis. It's designed for product teams building digital products.
Strengths
- Generous free tier (20M events/month)
- Powerful event-based analytics
- Strong retention and cohort analysis
- Good for product-led growth metrics
- Spark AI for natural language queries
Weaknesses
- Requires proper event instrumentation
- Not focused on website conversion
- Learning curve for full utilization
- A/B testing only on enterprise plan
- More product-focused than marketing-focused
Product teams tracking feature usage, SaaS companies measuring retention, Mobile app analytics, Teams with data engineering resources
Free (20M events/month) → $28/month (Growth)
What Clickyard Does Differently
Instead of showing you data to analyze, we tell you what to fix.
How to Get Started with Clickyard
Switching from Mixpanel is easy:
Clarify your needs
Mixpanel is for product analytics. Clickyard is for website/landing page optimization. They're complementary.
Install Clickyard for web
Use Clickyard for your marketing site and landing pages.
Keep Mixpanel for product
Mixpanel remains great for in-app user behavior and retention analysis.
Mixpanel Alternative FAQ
It depends on your focus. Mixpanel is ideal for in-app product analytics (retention, feature adoption). Clickyard is ideal for website conversion optimization (landing pages, signup flows). Many teams use both.
Ready to Try Clickyard?
Get AI-powered conversion insights without Mixpanel's limitations.
Free to start. No credit card required.