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Last updated: February 17, 2026

Terms of Service

These Terms of Service ("Terms") govern your access to and use of Clickyard's website analytics and optimization platform ("Service") provided by Clickyard ("we", "us", or "our"). By accessing or using our Service, you agree to be bound by these Terms.

1. Acceptance of Terms

By creating an account, accessing, or using our Service, you acknowledge that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you do not agree to these Terms, do not use our Service.

If you are using the Service on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms.

2. Description of Service

Clickyard provides a web analytics and conversion optimization platform that allows you to:

  • Track user behavior on your websites
  • Mark and monitor UI zones and elements
  • Analyze conversion patterns and user journeys
  • Generate AI-powered insights and recommendations
  • Create and share reports

We reserve the right to modify, suspend, or discontinue any part of the Service at any time with or without notice.

3. Account Registration

To use the Service, you must:

  • Create an account with accurate and complete information
  • Be at least 16 years of age (or have parental consent if under 18)
  • Keep your login credentials secure and confidential
  • Notify us immediately of any unauthorized access to your account

You are responsible for all activities that occur under your account. We are not liable for any loss or damage arising from unauthorized use of your account.

4. Acceptable Use

You agree to use the Service only for lawful purposes. You must not:

  • Violate any applicable laws, regulations, or third-party rights
  • Use the Service to track users without appropriate consent or legal basis
  • Collect sensitive personal data (health, financial, etc.) through our tracking
  • Attempt to reverse engineer, decompile, or disassemble the Service
  • Circumvent any security features or access restrictions
  • Use automated systems to access the Service without permission
  • Transmit viruses, malware, or other harmful code
  • Interfere with or disrupt the Service or servers
  • Use the Service to send spam or unsolicited communications
  • Impersonate any person or entity

5. Your Responsibilities

As a user of our Service, you are responsible for:

  • Legal Compliance: Ensuring your use of the Service complies with all applicable laws, including GDPR, CCPA, and other privacy regulations
  • User Consent: Obtaining appropriate consent from visitors to your websites before tracking their behavior
  • Privacy Policy: Maintaining a privacy policy that accurately describes your data collection practices
  • Cookie Consent: Implementing cookie consent mechanisms where required by law
  • Data Accuracy: Ensuring the data you provide to us is accurate and up-to-date

6. Intellectual Property

The Service, including its design, code, databases, algorithms, and documentation, is owned by Clickyard and protected by intellectual property laws.

We grant you a limited, non-exclusive, non-transferable, revocable license to use the Service in accordance with these Terms. This license does not include the right to:

  • Modify or create derivative works based on the Service
  • Sublicense, sell, or redistribute the Service
  • Use our trademarks without written permission

You retain ownership of any data you upload to the Service. By using the Service, you grant us a license to process your data as necessary to provide the Service.

7. Pricing and Payment

Some features of the Service require a paid subscription. By subscribing to a paid plan:

  • You agree to pay all fees associated with your chosen plan
  • Fees are billed in advance on a monthly or annual basis
  • All payments are non-refundable except as required by law
  • We may change pricing with 30 days' notice
  • Failure to pay may result in suspension or termination of your account

Free tier accounts may have limitations on features, data retention, or usage. We reserve the right to modify free tier offerings at any time.

8. Data Processing

When you use our Service to collect data from your website visitors, you act as the data controller and we act as the data processor. We process this data only according to your instructions and as described in our Privacy Policy and Data Processing Agreement.

You acknowledge that:

  • You are responsible for the lawfulness of data collection on your websites
  • We may aggregate and anonymize data to improve our Service
  • We implement appropriate security measures to protect your data

9. Service Level and Support

We strive to maintain high availability of our Service but do not guarantee uninterrupted access. The Service is provided "as is" and "as available."

We may perform scheduled maintenance with advance notice when possible. Emergency maintenance may occur without notice.

Support is provided via email and our help documentation. Response times may vary based on your subscription plan.

10. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE SERVICE IS PROVIDED "AS IS" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING BUT NOT LIMITED TO:

  • WARRANTIES OF MERCHANTABILITY
  • FITNESS FOR A PARTICULAR PURPOSE
  • NON-INFRINGEMENT
  • ACCURACY OR COMPLETENESS OF DATA
  • UNINTERRUPTED OR ERROR-FREE OPERATION

We do not warrant that the Service will meet your specific requirements or that any insights or recommendations will achieve particular results.

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, CLICKYARD SHALL NOT BE LIABLE FOR:

  • Any indirect, incidental, special, consequential, or punitive damages
  • Loss of profits, revenue, data, or business opportunities
  • Cost of substitute services
  • Any damages arising from unauthorized access to or alteration of your data

Our total liability for any claims arising from these Terms or the Service shall not exceed the amount you paid us in the 12 months preceding the claim.

12. Indemnification

You agree to indemnify, defend, and hold harmless Clickyard and its officers, directors, employees, and agents from any claims, liabilities, damages, losses, and expenses (including legal fees) arising from:

  • Your use of the Service
  • Your violation of these Terms
  • Your violation of any third-party rights
  • Your violation of applicable laws or regulations

13. Termination

You may terminate your account at any time by contacting us or using the account deletion feature in your dashboard.

We may suspend or terminate your account if you:

  • Violate these Terms
  • Engage in fraudulent or illegal activities
  • Fail to pay applicable fees
  • Create risk or legal exposure for us

Upon termination, your right to use the Service ceases immediately. We may delete your data after a reasonable period unless retention is required by law.

14. Changes to Terms

We may modify these Terms at any time. We will notify you of material changes by email or by posting a notice on our website. Your continued use of the Service after changes take effect constitutes acceptance of the new Terms.

15. Governing Law and Disputes

These Terms are governed by and construed in accordance with the laws of the Russian Federation, without regard to conflict of law principles.

Any disputes arising from these Terms or the Service shall be resolved through:

  • Good faith negotiations between the parties

16. General Provisions

  • Entire Agreement: These Terms, together with our Privacy Policy and DPA, constitute the entire agreement between you and Clickyard.
  • Severability: If any provision is found unenforceable, the remaining provisions remain in effect.
  • Waiver: Our failure to enforce any provision is not a waiver of our right to do so later.
  • Assignment: You may not assign your rights under these Terms without our consent. We may assign our rights freely.
  • Force Majeure: We are not liable for failures caused by events beyond our reasonable control.

17. Contact Us

If you have any questions about these Terms, please contact us:

  • Email: legal@clickyard.ai
  • Contact Form: clickyard.ai/contact
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